FAS has fined Burger King for an obscene meaning in advertising

© Photo : press service of Burger king Ressurection fast food Burger King. Archive photoFAS has fined Burger King for an obscene meaning in advertising© Photo : press service of Burger king Russia

The Federal Antimonopoly service fined the network of fast food restaurants Burger King on 100 thousand rubles for the use in advertising graphic «game of words», referring to abusive vocabulary, it is noted in the message service.

Claims service called the slogan «Tasted THIS?» all the letters except the second capital, also, in shape it resembles the letter «b». The controversial advertisement was posted on the car in Yaroslavl.

It is noted that the Agency has previously acknowledged the actions of the company violate the advertising law, and issued an order.

The expert assessment confirmed the violation of the ban on the use of swear words, obscene and offensive expressions.

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